The city of cinema by Dino de Laurentiis was built in the sixties to counter the monopoly that Cinecittà Studios had on film productions. The former city of cinema is a current and rational heritage and production model for the events and productions held within its spaces today. The resident techniques of which the spaces are equipped today, allow the realization of events of the highest level.
Our strength is a unique context!
At Cinecittà World, never before thought events can be held because the location is free from any form of conditioning and the spaces available have unconventional and highly impactful characteristics.
No place is more malleable than the "city of dreams".
7 themed areas (Cinecittà, Ancient Rome, Spaceland, Far West, Adventure Area, Kingdom of Ice and Aqua World), 20 film sets, 120 hectares of park surrounded by nature with woods, waterways and untouched paths.
Unforgettable conventions, unique experiences and a lot of positive energy.
A memorable day was the one that took place on May 30, 2019 at Cinecittà World. Stunning set-ups and ideas shared with the agency in charge of the realization of this event. At 3 pm everything is ready, let’s go on stage!
The plenary is light, but full of positive energy! The 1,300 young people arrived from all over Italy pawing to be together and have fun. It's time for an aperitif and the park’s attractions open exclusively for them! You go back to being a child when you have an entire amusement park all for you... but at dinner time everyone is seated. The best is yet to come and after dinner everyone goes wild on Cinecittà Street for an America-themed 20s DJ Set. Between borsalino and Gangster cigars and the feathered boas of Charleston's girls the party goes on until 2 am! Memorable!
The ABB guys arrive early in the morning for the Briefing at the start of the day. The park is closed to the public and our permanent sets are all at their disposal. All ready to give their best, as always!
The teams choose the set to make the company's promo video, the technical support and high-level props make the task pleasant and very creative. We’ll have fun, surely!
We return to the classroom for debrief of the morning and we all have lunch together. The afternoon is dedicated to training and the opportunity is good to establish the motivation that the experience has left in everyone's eyes. Before leaving, you can relax with an aperitif by the pool and see you next time!
Launch of the new Citroen C3
A 6-day Back to Back event. Every day 200 dealer guests from all over Italy are the protagonists of Test Drive and Reveal of the car with general conferences and post-test briefings to evaluate the performance of the car on different surfaces. Arrival in the late morning allows direct access to the Lunch buffet in the Far West area. Then works begin. In the afternoon some attractions of the Park open exclusively for guests to start relaxation and fun while waiting for the thematic dinner at the Charleston Restaurant. Hilarious moments during dinner, enriched by the presence of costumed artists, accompany guests at the end of the day.